PLOEY in full production

Production of Ploey is in full force at GunHil in Reykjavik and Cyborn in Antwerp in Belgium. The tale of the bird who was unable to fly when the flock migrated south will be coming to the silver screen at the end of 2017. Arni Olafur Asgeirsson directs, with Ives Ageman and Gunnar Karlsson co-directing and being the visual creator for the film. Music will be by Atli Örvarsson and Ives Agemans and Hilmar Sigurdsson produce. World sales is by ARRI Media which already have closed sales to a number of territories including Russia CIS, S-Korea, China, Poland, Baltics, Turkey and many more.

Arni_BrusselsArni Olafur the Director presents his vision for the film at a kick-off meeting in Antwerp recently.


‘Hitchhiking with Dad’ finds home in GunHil

GunHil has signed a contract with authors Vala Thorsdóttir and Kolbrún Anna Björnsdóttir for writing of a screenplay for a feature film based on their book ‘Hitchhiking with Dad” that was published in Iceland last year. Racing against time a resourceful eleven year old girl whisks her father and little brother off on an unexpected hitch hiking adventure from Sicily to the east of Iceland, to reach her mother before her carefree Dad misses the opportunity of a lifetime.

From signing of contract

Nordic Film & TV Fund supports Ploey

The Nordic Film & TV Fund has announced a production support of 2.4 M NOK to Ploey – You Never Fly Alone. NFTF is established in 1990 with primary purpose to promote film and TV productions of high quality in the five Nordic countries (Denmark, Finland, Iceland, Norway and Sweden), by providing support for top-up financing of feature films, TV-fiction / series and creative documentaries. We at GunHil appreciate greatly the Fund’s support!


Ploey shows appreciation for the support!

PLOEY at Le Marché du Film in Cannes

Even though most of the migrating birds have returned to their nesting grounds, Ploey will be at Le Marché du Film at the Cannes Film Festival. ARRI Worldsales will continue to offer the hot property to selective distributors at the market in Cannes, so there is the change to join forward looking distributors from Russia CIS, the Baltics, Finland, S-Korea, China, Middle-East, Turkey and more.

If you are interested, please contact Moritz Hemminger, Director of Sales & Acquisitions of ARRI Worldsales,, or come by at the ARRI Worldsales booth


Red Waters at Cartoon Movies

GunHil will introduce its newest property at Cartoon Movies in Lyon coming March. Red Waters is based on an Opera by Lady & Bird (Barði Jóhannesson and Keren Ann Zeidel). The opera was staged in Orleans and Rouen.

The river of Red Waters roots in an ancient myth where young lovers that turned out to be twins separated at birth die in the river, transforming the river water into ruby red wine with healing powers. The only thing that the river demands is that each time twins of opposite sex are born in the village they should be sacrificed before the end of their 25th birthday.

Every day the whole village partakes in a drinking ritual where everyone accepts the elixir of the river and miracle pilgrims come for cures. But when all of a sudden the wine turns to vinegar it is evident that a twin birth has been kept secret, the divine order has been violated.


Development support from EU Media Programme to PLOE

GunHil has received a confirmation of a sizable development support from the EU Media Programme for our first animated feature film – Ploe: You Never Fly Alone. This news secure the funding of the 12 months development process of the film, which already has secured a number of pre-sales through Arri Worldsales. The news is celebrated in our new offices in Reykjavik and Malmö alike. The film is expected to release at year end 2015 and is expected to become a co-production between Iceland, Germany and Canada.

PLOE soars at Cannes Marché du Film

ARRI Worldsales introduced PLOE – You Never Fly Alone for the very first time at the Marché du Film in Cannes, after having secured the world sales right to the little likable plover chick at Cartoon Movies back in March.

To cut a long story short, the market reacted very positively to the new property, despite limited marketing material and still over 30 months to delivery. Based on our little first-look teaser, ARRI has presold “Ploe” to CIS and Baltics (Big Movie), China (H.G.C.), Poland (Kinoswiat), Israel (FilmHouse), South Korea (Smile Ent.) and Middle East (Shooting Stars) to name the main deals.

Moritz Hemminger, Sales Director of ARRI Worldsales was quoted: “We had bidding wars from Russia and South Korea; it’s very rare to close so many deals so early on a project.”

The industry media didn’t let this progress go unnoticed, including Screen Daily and Variety. Here below are links to some of the press coverage these very early pre-sales generated.

Upon reporting these news to the team at GunHil one employee was overheard mumbling “… shit, now we actually have to complete the film on time”. The rest of the team was of course delighted with the encouragement coming from such great results in Cannes this year.

ARRI Worldsales has concluded a raft of pre-sales in Cannes

ARRI Worlsales is reporting a thriving market for PLOE: You Never Fly Alone at the Marché du Film in Cannes. The film which is in pre-production is expected to be delivered by end of 2015 was a subject to a bidding war for the Russian and S-Korean market with Big Movies (RU) and Smile Entertainment (KO) finally securing the distribution rights for their markets. Moritz Hemminger, sales director of ARRI Worldsales is quoted in Cineurope interview: “We had bidding wars from Russia and South Korea; it’s very rare to close so many deals so early on a project,”

Screen Daily reported of these sales , both in the printed publication in Cannes as well as their electronic version on-line. Variety also reported on this highly unusual interest on such a early stage in an animated film project.

We are extreamily proud of these achievements so early into the production of our upcoming film and look forward to follow up on this initial success in more markets as we progress with our film.

ARRI Worldsales with PLOE in Cannes (Marché du Film)

PLOE – You Never Fly Alone will have it first market appearance by ARRI Worldsales at the Cannes film festival this year. The film was announced in development at Cartoon Movies in Lyon last March where a Co-production agreement with Trixter of Munich was announced as well as ARRI Worldsales agreement for the Stereoscopic 3D film slated for release in late 2015.

GunHil is the lead producer for the film, which script is written by Fridrik Erlingsson and to be Directed by Árni Ólafur Ásgeirsson (Undercurrent) and Co-Directed by Gunnar Karlsson, who also leads visual development for the film. Hilmar Sigurdsson and Haukur Sigurjonsson of GunHil are producing with Michael Coldeway of Trixter Co-producing.

ARRI Worldsales will be bringing first pre-teaser and artwork in progress to the market as well as the latest script version for interested distributors. ARRI is already reporting strong interest in PLOE which is expected to go into production by the end of the year.

PLOE – You Never Fly Alone tells of a plover chick that is born the latest of 3 siblings and is off on the wrong wing from the very start. When autumn comes and his family migrates to warmer climate, the young chick has not yet learned to fly. He faces harsh winter, cruel enemies and vicious elements which he has to battle with new friends.

PLOE - You Never Fly Alone

The pre-teaser from Cartoon Movies

For all those who missed our pitch and presentation at Cartoon Movies in Lyon we have uploaded the pre-teaser we made for that occasion to our site.

The purpose of this pre-teaser is to investigate our two main characters a bit and try to lure distributors and investors who were in Lyon to attend our presentation. We belief that we were successful as we had 96 people attending, where off exactly half where distributors, investors and sales agents! Just the people we were looking for and there are already serious inquiries from over 20 countries!

The pre-teaser is available here on the PLOE part of our site. Those who want to follow our progress on IMDB can bookmark this link where we will add production information as we progress with the film.